Branding Creating and Managing Your Corporate Brand e-Book
Your brand is the vehicle that propels your product or service into your customer’s lives, and into their hearts. A good brand is much more than an attractive image combined with some witty type. Your brand must reflect the heart and soul of your product and offer a promise that you can live up to.
This course will get you started on the road to creating a perfect brand.
Bulk Purchasing Account (ELBA)
- Define what a brand is (particularly a strong brand) and what branding is about
- Define various types of brand architecture and brand extension
- Identify your brand’s products, the features of those products, and their values
- Write a mission, vision, and style statement for a brand
- Describe the basics of positioning a brand
- Understand the basics of creating a visual identity, including a brand name, slogan, and logo
- Help your employees live the brand by empowering them to be ambassadors and creating strong brand touch points
- Effectively plan an internal and external brand launch
- Monitor and evaluate your brand, and understand how to respond to the results
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Learning online or e-learning courses has a number of obvious advantages which benefit the student. Other than being able to learn any time and in any place 24/7 add flexibility to the process. Choosing the time suits you to advance your learning.
The coursework is available to the learner to go over and to revise countless of times before finally taking the exam. Also, should the first results are not satisfactorily, you can retake the exam again.
You are no longer restricted to set hours and having to rebook another course when the exam results are not as good as you can achieve.
- Online courses run 24/7
- You can login from any place as long as you have the username & password
- The course can be revised again countless of times till the learner is ready
- Exams can be retaken when the results can be improved
- Certificate will be issued as soon as the exam was completed in the learner’s name
- Your results kept safe on our system for further use by the learner
- Courses are 100% guaranteed CPD Accredited by The CPD Accreditation Group